Service 11 of 12
Change what peoplesee when they searchyour name.
When a complaint-site thread, an outdated news story or one unfair article sits on page one for your business name, every prospective customer reads it. We audit your brand's search results and build enough accurate, authoritative pages to push the damaging ones down, and we request removal wherever a platform's own policies allow it.
What it is
What this service covers
SEO-based reputation repair (sometimes called search suppression) changes what appears when someone searches your business or personal name. Most content can't simply be deleted, but it can be outranked by pages that are more relevant, more authoritative and more current.
We map the first three pages of results for every variation of your name, score each result's sentiment, and work out which owned and earned properties can realistically outrank the problem: your own site's pages, business profiles, industry directories, press coverage and content published on reputable platforms.
Where content breaks a platform's policies or the law (fake reviews, personal information, outdated content Google will drop), we file removal requests through the proper channels. We don't create fake reviews or fake news sites. Tactics like that backfire.
Who it's for
A good fit if you're…
- Businesses with a complaint-site or forum listing ranking for their name
- Owners and professionals whose personal name shows old or misleading results
- Companies recovering from a burst of unfair reviews or one bad news cycle
- Businesses preparing for a sale, funding round or expansion that invites scrutiny
Process
How the work runs
Brand search audit
Pages one to three for your business name, owner name and key variations, with every result scored for sentiment and how hard it will be to outrank.
Suppression plan
The specific properties we'll build or strengthen to fill page one with accurate results, and the order we'll build them.
Build and optimize
Profiles, website pages, press and articles created and optimized for your name, then linked so search engines treat them as authoritative.
Removal requests and monitoring
Policy-based removal requests filed where eligible, and weekly tracking of the target URLs' positions until they're off page one.
What's included
Deliverables, specifically
- Brand search results audit with sentiment scoring
- Written suppression plan with target URLs
- Creation and optimization of business and professional profiles
- New content published on your site and reputable third-party platforms
- Policy-based removal and outdated-content requests
- Flag requests for reviews that violate platform guidelines
- Weekly rank tracking for target URLs
- Monthly progress report
FAQ
Questions owners ask us
Can you delete a negative article or review?
Only when it violates a platform's policy or the law. Fake reviews, doxxing and some outdated content qualify, and we'll file those requests. Everything else can't be deleted by anyone, but it can be outranked. Be wary of any firm that guarantees deletion.
How long does reputation repair take?
It depends on how authoritative the damaging page is. A complaint-site post might move off page one in a few months, while a major news site can take much longer. The audit gives you a realistic estimate per URL before you commit.
Is this ethical?
We only publish accurate information about you, on real platforms, under your name. We don't write fake reviews, impersonate customers or build fake sites. Beyond the ethics, those tactics tend to get discovered and make things worse.
Works well with